Media kit

Introducing me? Start here.

Bios, photos and talk topics for event organisers, podcast hosts and anyone writing about me. Copy what you need. If you want something different, just ask.

Bios

Pick a length

Both are written in the third person, so you can paste them straight into a programme or show notes.

Short

36 words

Ed Goodman is an apprenticeship coach at Multiverse, where he coaches people building careers in AI and data. He writes, speaks and makes videos about why learning on the job deserves more respect than it gets.

Longer

95 words

Ed Goodman has coached apprentices at Multiverse since 2021, working with people building careers in AI and data. Before that he spent years working for himself, training businesses on social media, presenting his own show on BBC Cambridgeshire and writing New Business, Next Steps for Pearson. He was IPSE’s Ambassador of the Year in 2019 and the Mayor of St Ives’ Volunteer of the Year in 2025. He co-founded Men.Walk.Chat, a free monthly walk for men in St Ives, and is writing The Launchpad, a workbook for the first 90 days of a new job.

Talks

What I talk about

Usually 20 to 45 minutes, with time for questions. Panels and fireside chats work too.

  • Degrees are one way inWhy apprenticeships deserve the same status as university, and what employers miss when they don’t.
  • Who’ll be senior in five years?What happens to the talent pipeline when AI swallows the entry-level jobs.
  • The first 90 daysConfidence, communication and turning motivational quotes into something useful. From The Launchpad.
  • You can’t teach someone to careCulture carriers, and why hiring for skills alone is half a strategy.

Photos

Headshots and action shots

Click a link to open the full-size image, then save it.

Quick facts

The basics

Ed Goodman presenting in the BBC Cambridgeshire studio
Presenting on BBC Cambridgeshire

Based in: St Ives, Cambridgeshire

Day job: Cohort Coach, Multiverse (since 2021)

Book: New Business, Next Steps (Pearson)

Radio: presented his own show on BBC Cambridgeshire

Podcast: Behind the Folk

YouTube: @edagoodman and @HopsandRecreation

Social: LinkedIn · TikTok · Bluesky · Threads

Booking me?

Tell me the date, the audience and what you want them to leave with.